Ethika, an Underwear Brand, Is Dropping Mixtapes With Lil Wayne
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Six years ago the leaders of Ethika, a lifestyle brand based in San Clemente, California, realized they might have hit some kind of jackpot: Turns out, the hip-hop community had an affinity for their underwear.
Premiere: Listen to Lil Wayne's Sleepless Off Ethika's 'RGB 3' Mixtape
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Premiere: Listen to Lil Wayne's Sleepless Off Ethika's 'RGB 3' Mixtape
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