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The co-branded work by McCann Shanghai for lipstick and lingerie came from the insight that traditional beauty norms still weigh on many Chinese women.
Interview: Delphine Viguier-Hovasse on leading the world's number one beauty brand towards the future : Moodie Davitt Report
McCann Worldgroup transfers Martin Lee from Thailand as chief creative officer in Shanghai, Advertising
cosmetics Campaign Asia
Asmita Dubey leaves Mindshare for client-side role as L'Oréal China CMO, Media
L'Oréal partners with Wunderman Thompson for extensive metaverse activation - Marketing Beat
JWT loses US$113m global Rimmel business to Laird + Partners, Advertising
McCann Shanghai: Foreign L'Oréal & Chinese, NEIWAI, come together to make women proud of who they are – The Stable
Evaluating the BEST ideas. - Social Legacy
Evaluating the BEST ideas. - Social Legacy
Campaign Asia