All Retail Is Local, Requiring Stores To Localize For Maximum
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A one-size-fits-all, cookie-cutter approach to opening new stores doesn
A one-size-fits-all, cookie-cutter approach to opening new stores doesn't work anymore. Retailers need to take a portfolio approach to design stores for the local community, as Sephora at Kohl's is doing.
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What it Takes for Retail Brands To Dominate Localized Marketing
