The 10-Year-Olds Using Drunk Elephant Beauty Products

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We asked a dermatologist: Is raiding Sephora setting Gen Alpha up for skin problems down the road?

Why Do So Many Kids Want Drunk Elephant Skincare?

Cult Beauty Brand Drunk Elephant Has Taken Over A Soho Townhouse, drunk elephant

Sephora Kids: Kids Obsessed with Skincare, Cute or Concerning?

😳 10 Year Olds Destroying Drunk Elephant… What Should Sephora do?

Drunk Elephant Kids: How a Millennial Skin Care Brand Went Viral with Gen Alpha, drunk elephant

Cult Beauty Brand Drunk Elephant Has Taken Over A Soho Townhouse, drunk elephant

Drunk Elephant's Tiffany Masterson on skincare brand's Gen Alpha controversy

In defence of the 10 year old girls using Drunk Elephant

The elephant in the room: Is Drunk Elephant Jeopardizing Your Kid's Delicate Skin? – Shark Attack

Drunk Elephant Kids: How a Millennial Skin Care Brand Went Viral with Gen Alpha, drunk elephant

Helen Meriel Thomas - VICE

Sephora is under attack … by 10 year olds? – White Station Scroll

Sephora Kids' are TikTok's latest villains - but their parents aren't the only ones to blame