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Tesco saw UK sales rise 2.2% in the Christmas period, its best festive results in nearly a decade, as its “more connected” marketing campaigns helped boost quality and value perceptions and its NPS.
Shipt is an underappreciated growth engine for Target's sales
MKT3039 AS2 E-Portfolio, PDF, Social Media
Tesco raises profit outlook after bumper Christmas - Retail Gazette
Tesco raises profit outlook again after strong Christmas sales
What to expect from the 2023 Christmas adverts, Analysis
Brands & retailers are counting on big holiday revenue, but many
Tesco pushes customer focus in Christmas ad campaign
Harnessing the Power of Seasonal Events - NIQ
MKT3039 AS2 E-Portfolio, PDF, Social Media