HanesBrands Inc. - Maidenform Relaunches its Brand with Fresh M Campaign, Serving up Craveable Comfort in Underwear, Bras, and Bodywear

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Maidenform M Ushers in a New Era of Innerwear from the Beloved Hundred-Year-Old Brand Maidenform , America’s No. 1 shapewear brand, has reignited its brand with a sumptuous new advertising campaign, showcasing its unbelievably soft M collection designed for young-minded consumers. From the brand that wrote the book on bras, Maidenform is proudly showing off the next best thing in body basics (that are anything but basic), with youthful cuts, bold colors, and craveable comfort in its new collection, Maidenform M. Maidenform, America’s No. 1 shapewear brand, has reignited its brand with a sumptuous new advertising campaign, showcasing its unbelievably soft M collection designed for young-minded consumers. From the brand that wrote the book on bras, Maidenform is proudly showing off the next best thing in body basics (that are anything but basic), with youthful cuts, bold colors, and craveable comfort in its new collection, Maidenform M. (Photo: Business Wire) “ Maidenform M is not just

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It's official–M has arrived. Treat yourself to craveable intimates in yummy colors and buttery soft fabrics. You deserve it. #MeetM #

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